SOCIETY WON'T TAME US
SAFETY'S NOT IN OUR GENES
WE CHOOSE TO LIVE BY EXTREMES
TO MASTER THE ART OF RIDING
TWO-TONS OF UNRELENTING FREEDOM
BORN
FROM
TETON
RIDGE
THE GREAT SPORTS TEAMS CHALLENGE.
CELEBRATE AND EMPOWER.
WE ARE THE RIDGE RIDERS.
COMMITTED TO ELEVATING WESTERN SPORTS
WE
ARE
FEARLESS
WE CELEBRATE THE WEST AND ITS PIONEERING SPIRIT.
PROUD
STRONG
DETERMINED
IT’S
POETRY
WRITTEN
IN
GRIT
AND
GUTS
THE WORLD STANDS STILL ON THE BACK OF A BULL
AND IT'S JUST THE RIDER AND THE UNRIDEABLE
IT TAKES A HARD WON SKILL AND A LIFES WORTH OF WILL
TO HANDLE THE TRUTH WAITING ON THE OTHER SIDE OF THE GATE
WE PULL ON OUR BOOTS
JUST LIKE OTHER MEN
ONLY WE CLOCK TIME
NOT IN HOURS BUT IN SECONDS
8 SECONDS OF ANIMAL INSTINCT
8 SECONDS OF SUSPENDED BELIEF
8 SECONDS OF PURE HEART
NO
LAWS
PROTECT
US
FROM
GRAVITY
OR
PAIN
FOR US THERE'S ONLY ONE RULE
AND THAT'S SURVIVAL
IT'S THE LIFE EVERY RIDER DREAMS OF
A LIFE LIVED FEARLESSLY,
CONSEQUENCES BE DAMNED
WE ARE RIDGE RIDERS
REAL AND UNTETHERED
WE EMBODY THE BEST
THE AMERICAN WEST HAS TO OFFER:
FREEDOM AND A LIFE UNTAMED
WE DON'T RUN FROM IT
